01
POSITIONING
Relevance.
The right people understand the value of your offer.
“This is relevant to me.”
Or get in touch by email
Without increasing your ad budget first.
Without more guesswork.
Without being passed from person to person.
client and marketing contexts
strategy, KPI and implementation sessions
hands-on responsibility
MORE INVESTED. TOO LITTLE IN RETURN.
I’m paying for ads.But I’m not getting clients.
THREE LEVERS. ONE CONNECTED RESULT.
We connect what convinces your prospects with what makes your marketing more effective.
01
POSITIONING
The right people understand the value of your offer.
“This is relevant to me.”
02
CUSTOMER JOURNEY
Every touchpoint makes the next step clear.
“This convinces me.”
03
ADS & MEASUREMENT
Paid ads and genuine demand are considered together.
“This moves us forward.”
OUR SHARED GOAL
Your Growth Check helps identify which levers deserve priority.
THE CtC METHOD
Across five clear phases, we guide you from a well-founded strategy through hands-on implementation and ongoing optimisation.
SELECTED PROJECTS
ADS · FUNNEL · ANALYSIS
Problem
A webinar was meant to attract prospects for a course. The ads, webinar and sales journey needed to work together.
Solution
Aligned the messaging and course offer with the webinar, developed and optimised Meta ads, and set up and tested tracking through to purchase.
Result
The launch brought in the first registrations. The data exposed a bottleneck in attendance and informed a new way in: a home-buying readiness check.
5.0 / 5 client feedback
WEBSITE & SEO
Problem
Passengers and their families needed to find the transport service online and contact it easily.
Solution
Built the website with SEO in mind, made its services easier to find in search, and gave visitors a direct way to get in touch.
Result
The website brought in several new customers, including for a service that had previously seen little demand.
HANDS-ON EXPERIENCE
Over several years, I’ve managed ad campaigns, built complete customer acquisition systems and advised business owners on growth decisions. I lead your strategy personally, with my team supporting implementation.
Helped refine positioning and offers. Developed, ran and optimised ads based on their performance.
Built customer journeys from sign-up to sales. Connected CRM, email and scheduling, tested the workflows and fixed issues in live systems.
Set up and checked tracking, reviewed performance data and pinpointed bottlenecks from the first click through to sales. Helped implement the changes that followed.
Advised hundreds of clients on positioning, advertising and customer acquisition. Ran regular training for junior marketers.
FREE GUIDE + CHECKLIST
Spot potential weak points on the journey to an enquiry.
Choose a first improvement for your business.
Bring a specific question to your Growth Check.
PDF + fillable checklist · Free · No marketing jargon

The guide gives you a starting point. In your free Growth Check, we look at which levers matter most for your business.

Robin
Marketing & customer acquisition
ABOUT ME
I lead the work on your offer, campaigns, conversion and measurement. We agree on what to improve first and how to judge its impact. I stay your point of contact through to the results review.
I bring in my team for web development, SEO, CRM and automation. We can also connect your existing systems, for example so enquiries reach sales directly from your website.
CAPABILITIES
We plan and manage your paid ads – and connect them with compelling messaging, websites and clear measurement.
YOUR FREE GROWTH CHECK
01
Find your bottleneck
We look at where interest isn’t turning into a relevant enquiry.
02
Set the right priorities
See what to improve first – before putting more money into ads.
03
Clarify your next step
We discuss how my team and I can support your strategy and implementation.
A personal conversation with me. Free, with no obligation.
No presentation needed. Just bring your question.
GOOD TO KNOW
YOUR NEXT STEP
We discuss where you are today and explore the right next step together.
Let’s see if working together is a good fit.